Cuddly Bear is fun-loving and likes nothing better than a big ice cream followed by a snooze in a deck chair. Buddy the Bear represents leadership, responsibility, safe play, problem-solving and saving the day.

Ellie is an elephant who loves everything. She is a sweet-natured dreamer who loves making others happy. Ellie likes pink sparkly things and spending time with friends. She represents friendship, dreams, and smiles.

Goofy the Gorilla is a born joker, happiest with a spanner in one hand and a banana in the other. Goofy represents laughter, jokes and silly fun, clowning, and recycling!

Molly Dolly works as the beach lifeguard and loves to show off her sporty skills, enjoying being in the spotlight. Molly represents sport and fitness, activity, showing off and business.

Merlin the Magician is everyone’s favourite wizard. He may not be the best with casting spells, but he loves to entertain! Merlin represents imagination, creativity, and kindness.

DJ Fred likes nothing better than swinging in a hammock whilst sipping a smoothie. He loves to play pranks and show off his crazy moves. DJ Fred represents music, relaxing, cheeky fun, telling jokes and playing games.

Roaring Rockstar is one cool cat with an energetic attitude and an Empire State ego, which means he always wants to be first across the finish line. Roary represents sports, games, competitions, being cool and having a party.